Introducing "The Myths of Innovation" by Scott Berkun

The selection for June, our first foray into non-fiction, is a gem of a book:

In The Myths of Innovation, bestselling author Scott Berkun takes a careful look at innovation history, including the software and Internet Age, to reveal how ideas truly become successful innovations-truths that people can apply to today's challenges. Using dozens of examples from the history of technology, business, and the arts, you'll learn how to convert the knowledge you have into ideas that can change the world.
  • Why all innovation is a collaborative process
  • How innovation depends on persuasion
  • Why problems are more important than solutions
  • How the good innovation is the enemy of the great
  • Why the biggest challenge is knowing when it's good enough

The concept might sound lofty, but one needn't be an inventor or entrepreneur to appreciate the lessons that Berkun offers. For example, the section on how to brainstorm can help any small meeting group, as well as someone planning a project for work or home while sitting at their desk.

Berkun has an affable style that is easy and enjoyable to read; combined with its slender size, this isn't a book that will take anyone long to finish. With that said, it's packed with ideas, and is well worth the investment of time and money. I'd even go so far as to say it's a must-read for all of today's knowledge workers.

The discussion will begin on or around Saturday, June 21, and will continue through the remainder of the month.

If non-fiction isn't your thing and you'd like to skip ahead, the next novel will be Old Man's War by John Scalzi.

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